Gen Z workers are entering the workforce with strong digital skills and rising concerns about job security. Many have grown up with AI tools and automation, but that familiarity doesn’t mean they feel prepared for how those tools are changing work. 

According to a report by Fast Company, leaders can support Gen Z by giving them hands-on roles in adopting new technology.

To begin with, they are "digital natives." Some studies indicate Gen Z employees are up to 43% more productive when utilizing collaborative digital tools as opposed to the more traditional forms of communication including email. An even more striking tidbit is that offering entry-level workers more access to AI tools leads to a higher return on investment.

Research from MIT shows that early-career employees are among the biggest beneficiaries of AI tools, especially when used for research, scheduling, or content generation. Letting Gen Z explore and recommend tools doesn’t just improve workflows, it gives them a sense of ownership in how the workplace evolves. 

Many also bring experience in digital communication and branding. Instead of siloing those skills, teams can include younger employees in external messaging and social media strategy. This doesn’t mean handing over the company’s voice, but it does mean making space for input early in the process. Some of the most effective brand content starts with those who understand the platforms best. 

Mentorship also plays a role. With AI taking over repetitive tasks, informal training is more important than ever. Experienced employees can help younger ones build communication and problem-solving skills. In return, Gen Z can share new tools and digital strategies. That mutual learning benefits both groups.